Is it ever possible that your position in adwords will move DOWN when you INCREASE your bids?
Is it possible that conversion rates don’t vary as much by position as we’ve all previously thought?
Definitely worth reading!
Dr. G 🙂
PS – I released a new Adwords product with Terry Dean on Thursday called Adwords Bulls Eye. The introductory $30 discount will expire on Tuesday, so if you’re interested, now’s the time to grab it. (IMPORTANT: hyper-responsive club members should NOT purchase if they will object to a good deal of overlap in the subject matter. The product is essentially a full day consultation I gave to Terry Dean about how the hyper-responsive principles apply to Adwords. Oh, and while I’m talking about the hyper-responsive club, please note the price will be increased mid-month, so if you’re interested, now is the time to lock in your rate)
PPS – In response to questions about my infrastructure (largely from beginners) I’ve also added some resources to the products page of this blog.