Category Archives: Internet Marketing

The Google Reader Alternative

Here’s an important announcement for current and former hyper-responsive club members…

As well as anyone who’s become an avid Google Reader fan…

Here’s the thing…

Stupid Google is retiring Google Reader!

(Which we relied upon heavily in month #2 of the hyper-responsive club to organize internet intelligence on our keyword archery target)

Now, I’m not a religious person, but I like the phrase “When God closes a door he opens a window”…

Meaning that sometimes we become so reliant on our existing solutions we neglect to consider there might be something better right under our nose we’re ignoring…

And also as you might expect, Dr. Glenn’s been scrambling furiously for a few days since the announcement to determine the best alternative!

The solution’s pretty simple…

Feedly.com

It allows you to organize by folder, use tags, save for later (equivalent of “starring” in Reader), etc.

And it’ll automatically import and sync up with your existing Reader data, so you won’t have lost a thing.

What you DO want to do regardless is create an XML backup of your subscriptions in Reader and save it someplace safe just in case Feedly goes bananas and decides to close too…

But it seems there’s little chance of that since they’ve publicly announced their desire to support all the abandoned Google Reader users…

And as soon as you log into Feedly you see a “smooth transition from Google Reader” notice.

Plus they’ve put up a blog post specifically to help us poor orphaned Reader users:

http://blog.feedly.com/2013/03/14/google-reader/

OK, just wanted to keep you in the loop with the new best practices (regardless of whether you’re a current member or not)

All my best,

Dr. G 🙂

PPS – If you’re overwhelmed trying to bump your conversion month after month for a site/company that’s spending more than $10,000/mo in AdWords (or other paid traffic), you really should get a consultation with the Conversion Zoom team.

All My Free Cheat Sheets, Mp3s, and Videos

Been cataloging and organizing the last 5 years of MP3 interviews, PDF Cheat Sheets, and Conversion Videos…

Thought I might as well give you the benefits of that too 🙂

Right click the image above and you’ll get a PDF full of links to my BEST Cheat Sheets, Interviews, and Conversion Videos

It’s all my best stuff, all in one place!

(Don’t say I never gave you anything)

Now go turn some visitors into buyers, would you?

Dr. G 🙂

PS – If you haven’t already joined the LIVE CONVERSION WEBINARS club, you should do so now.  If for no other reason than (a) the “best conversion secrets of 2012” video is about to scroll out of the archived club recordings and become a $67 product in it’s own right; (b) the “Persuasion Architecture” bonus audio contains the crowning jewel of all my work for the past 8 years and (c) today you can still download both of these for less than five dollars

PPS – If you’ve been through the hyper-responsive club but never got around to implementing the work (or not quite as thoroughly as you wanted to)–OR–if you’re servicing clients and think whitelabeling Glenn’s hyper-responsive bulls eye research behind you might make you look stronger to your client… get your tuchas over to BullsEyeMaster.com

PPPS – If you’re spending more than $20K/month in paid advertising and would like my team to start optimizing your landing pages and conversion funnel FOR you, well, you may be in luck!

PPPPS – If you’ve got a system that converts really well online but you’ve got NO telephone follow up in place, you really ought to consider letting this funny looking phone genius do it for you on commission.

A ZILLION Ps S:  Would much appreciate you SHARING this page, posting it in your forums, passing around the PDF by email to ALL your contacts, and telling your mama’s how cool it is to have Dr. Glenn’s stuff. (Not particularly modest, but hey, I’m too old for that)

Obliterate Procrastination (Read This Later)

Ever feel like it’s next to impossible to get the simplest of your entrepreneurial projects out the door?  Wonder why projects which SEEM like they should take a week wind up taking six, and projects which seem like they should take six weeks can take you half a year or more?

Better yet, what if I told you there really was a POWERFUL  SOLUTION for your evil procrastination demons?

There is, but it’s NOT what you think…

Listen to this short interview for a few key insights that’ll last you a lifetime (I promise).

OR… you could always come back later, right?

G 🙂

An Interview with the Bulls Eye Master

This one’s for all you hyper-responsive fans out there…

Especially those of you who couldn’t quite muster the energy to see a project to completion…

But even those of you who did…

Because the master of the new Bulls Eye Service has now completed enough projects for clients that I can safely say he probably knows more about it than anyone else in the world (maybe even more than me!)

So I thought it prudent to interview him about the nuances he’s found, advice he has for do-it-yourselfers, and to let him talk a little about the service itself which I’m now proud to endorse.

Enjoy, and please do let us know what you think.

The G-man 🙂

PS – These projects have been going very smoothly and we’re looking to increase our price again shortly.  If you’re at all interested in the DONE FOR YOU SERVICE, it’s best to get on board now.

Supercharged Segmentation with Aweber

Hey, most people on my list know the value of segmentation…

Speaking more specifically to a specific audience about a specific problem almost always dramatically multiples response!  Granularity works, the question is always whether it’s worth the extra work.

But what if you didn’t have to DO the extra work?

What if you could:

  • Add people who clicked any given follow up link to a special list?
  • Tag these people so you’d remember their interests?
  • Automatically move people from list to list when they completed one sequence?

Wait Glenn, you say…

Infusion already does this!

True, and I’ve got an account with them too.

But what about those who’ve fallen in love with aweber’s deliverability, lower price, and/or those who’ve built massive lists that are next to impossible to port?  Or marketers who just don’t want to incur the time, energy, and expense involved in switching this critical piece of their e-commerce infrastructure? (Oooooh, look, I said a big word, aren’t I smart?)

You’ll be thrilled to know Jack Born’s developed an amazing tool at a VERY affordable price.  And if you’d like to jump on early using my affiliate link, he’ll also be providing a nice added bonus, described in the audio below. (Listen to the audio for some additional segmentation and email marketing tips gleaned from both of our work with Perry Marshall)



Unusual Insights into Local Marketing Mastery (Call #1)

You wanted unusual insights into LOCAL marketing?

Your wish is my command. Well, Ryan’s command, actually…

In this unusual interview you’ll discover…

  • 3 strange ways to leverage local prospect trust…
  • The “once bitten – twice shy” rule for engaging local customers…
  • How faulty local logic can be used in your favor…
  • Why “sheer terror” is an underestimation of your local customer’s mindset (and what you can do to overcome it)
  • Why “Superior Service” is NOT a marketable advantage…
  • The “blind leading the blind” phenomenon which prevents local customers from developing true business loyalty (and how to overcome it)…
  • 4 uncommon ways to obliterate trust issues and explode your local business referrals!…
  • Discover how to play “Show Me” in the local market without disgusting your customer or losing your lunch…
  • And much, much more!

Who said I never gave you anything?

Onward and Upwards!

Dr. G 🙂

PS – Did you ever wish I could just do my fancy research FOR you?  Grab one of the spots before the price goes up!

    How to Get Top Ranking as an Amazon Reviewer

    So my original purpose in interviewing John Chancellor was just to share the thinking of an extremely introspective, dedicated, passionate blogger who’s caught my attention outside of the internet marketing space as of late…

    I wanted to bring you the perspective and wisdom of someone who seems to have a solid grip on life, business, and philosophy in ways far and above the average person I run into online these days…

    But in the course of doing so, I discovered something about this intriguing man I couldn’t help but share with you…

    He’s worked his way up to the top 300 Amazon.com reviewers and is now regularly courted by journalists, publicists, prestigious trade periodicals (like the Harvard Business Review)…

    And he didn’t even do it on purpose!

    I really do hope you’ll listen to this one, even though I was a veiner-shnitzel towards the end and couldn’t help but drop the “f-bomb” (Sorry!  But consider this fair warning to keep your kids out of earshot ok?)

    All my best,

    Dr. G 🙂

    PS – John’s going to let me publish his book on my blog for anyone to download.  I’ll push that out next week!  Also, I know John will appreciate comments on this audio below after you’ve listened… so if you’re remotely inclined, please do share 🙂

    PPS – Hey, if you’re struggling to get that critical “leg up” which comes only from understanding the conversation in your customer’s head better than all your competitors then you’ll absolutely want to grab one of the ten spots we’re opening this week for the BULLS EYE MARKETING SERVICE.   (Bulls Eye Research + Competitive Analysis).    We’re still taking case studies at a substantially lower rate than the final service will cost… so if you’re at all interested, now is the time!

    Emotional Marketing Gold

    For your reading pleasure, please consider my wife’s emotional marketing gem, republished with permission from Views (the journal of the Qualitative Research Consultant’s Association)

    The Gold at the End of the Ladder

    Enjoy,

    Dr. G 🙂

    PS – I’m raising the price on the Live Webinars Club as soon as I wake up and get my great big hairy butt to the computer on Saturday morning.  Take the $4.95 trial and lock in your low monthly rate while it’s still available.  How much would it be worth to double–or even triple–your profits?

    Profiting from Every Day Life Experience

    Listen to this SHORT MP3 and discover how to identify every day life experiences which can dramatically increase your conversion!

    Dr. G :-)

    PS – I’m raising the price on the Live Webinars Club THIS WEEK.  Take the $4.95 trial and lock in your low monthly rate while it’s still available.  How much would it be worth to double–or even triple–your profits?

    Laser Case Study: Drop Box!

    In the tradition of “doing your fricking research” (proving your concept before you spend time, money, and other resources to build your product and marketing system), Ryan and I wanted to present this “laser case study” about how DROPBOX pre-tested their concept.

    Enjoy, make use of, and prosper 🙂
    (To replace Mr. Spock’s old adage)

    PS – my live webinar club price will be going up again later this month.  Join me 2x/mo. in an interactive environment to see how everything I’ve been teaching you over the years plays out on real websites. No better way I know to learn to put theory into practice. (It’s also the absolute cheapest way to ask me direct questions) But do it NOW please to lock in your rate before the price goes up (forever)