Most of the Quality Score chatter online seems focused around dealing with low scores which make playing the game all but impossible.
But what about getting higher scores on keywords which are already performing for you?
What about moving from 6s and 7s to 9s and 10s?
And more importantly, how do you maximize your PROFITABLE IMPRESSIONS on keywords which are already performing well for you?
Other than Google, I think perhaps no one knows better than Rob Sieracki, recently promoted to Chief Operating Officer at Rocket Clicks.
If you’ve got even one keyword which runs profitably in AdWords, I guarantee you’re going to kiss me for putting this interview together. (No complaints about the beard please)
Dr. Glenn 🙂