You see, one of my deepest, darkest secrets is, my sales-letters wouldn’t work more than 30% as well as they do without my autoresponder sequences. In fact, for most of my markets, sending traffic right to the sales-letter is a losing proposition.
If you’re on MY list, you know what I’m talking about. If you’ve been with me for years, you know I’ve sent out literally 65+ MP3s, videos, and cheat sheets which truly deliver value and build trust. (If you’re new, just stay tuned and you’ll get them)
What you don’t know is the MAGNITUDE of the trust that’s built by a solid autoresponder sequence. Like, the kind of trust which makes the right people very comfortable with hourly rates
(e.g $1000/hr) I could NEVER charge to a cold referral. The kind of trust that thrust hundreds of prospects into Rocket Clicks consults and grew us to 21 employees in the first nine months we were incorporated.
The kind of trust that turns visitors into dollars.
Now, there are TWO SIMPLE PIECES OF AUTORESPONDER ADVICE the vast majority of marketers don’t take, and even if you don’t attend the AdWords Autoresponder Workshop, if you do NOTHING besides correct these mistakes, this will probably have been the most valuable post you’ve read all year:
“The Most Frequent Mistake People Make With Autoresponders Is Not Having One”
“A MUCH BIGGER MISTAKE IS LETTING YOUR EXISTING RESPONDER RUN OUT!”
Why anyone would go through the trouble of buying traffic and acquiring names in a valuable market and then abruptly stop talking to them after 7 emails has always been a complete mystery to me.
But simple autoresponder advice ends there. There’s MUCH more to it. Like…
– How to get a NEAR ZERO UNSUBSCRIBE RATE
– Complex Email Frequency Patterns Which Motivate and Hold Attention
– 21 Email Strategies that hit pay dirt with customers FAST
– A 100% counter-intuitive email message that builds trust by pushing customers AWAY from you
– How to design your sales funnel to accommodate those who want the drip-drip-drip of constant follow ups, yet also engages the ones who want to drink water from a fire hose, FAST
– How to expose and leverage other people’s lies
– When and how to use sub-listing strategies (you’re probably leaving 75%+ on the table if you’ve only got one list)
– How to build a huge email list even in a skeptical, email-resistant, over-crowded market.
– 175 emails from Perry Marshall’s own multi-million dollar sales funnel with license to modify for your use
If you choose to attend the AdWords Autoresponder Workshop, you’ll also get a copy of MY autoresponder presentation from last year’s event. (In fact, Perry’s giving away a video of the WHOLE event last year to this year’s attendees)
AND … in the Gold version Perry actually has his copywriters WRITE TEN FOLLOW UPS FOR YOU … then he reviews them personally. (Details on his site):
After the event last year, even after developing my markets and autoresponders for 5+ years, I came home and had to aggressively re-work my approach.
Now here’s one last deep dark secret, which I probably should have asked Perry’s permission to reveal first, but I figure it’s easier to ask for forgiveness than permission sometimes, right?
In my humble opinion, Perry Marshall’s success is based more on his email follow methods than on his Adwords brilliance. So if you miss this, you’re really missing more than half the story.
By the way, the price goes up on July 4th so if you’re interested, listen to the MP3 and then please have a look at the bootcamp right away.
The FREE MP3 is below.
PS – Anyone who attends Perry’s Autoresponder Bootcamp through my links (on this page) gets a special set of 4 bonus videos from Perry’s office